American Laser Center, the largest provider of laser hair removal and other noninvasive aesthetic services in the U.S., today announces the results of a May 2008 Zoomerang hair removal survey that found women spend more than $10,000 on hair removal
products and services over the course of their lifetime.

Survey respondents reported they will spend more than 58.4 days removing hair from their bodies during their lifetime.  The survey also revealed that women remove unwanted body hair for an average period of 53.6 years using methods including shaving, waxing and depilatory creams.

While women report a small monthly spend on shaving, $15.87 per month, the
lifetime investment for females who shave adds up to $10,207.

Delapidory cream- or lotion-users are paying slightly more than those who shave for their hair removal, $10,555 through their lifetime, yet they only remove hair one to two times per month.

Waxing is by far the most expensive form of hair removal.  While respondents reported waxing only one to two times per month, women who wax will spend an average of $23,000 on hair removal in a lifetime.

American Laser Centers conducted the hair removal study to determine the cost savings benefit of laser hair removal verses a lifetime of shaving or waxing.  On average, women can save $7,000 by receiving laser hair removal on the areas of the body they typically shave.  When compared to a lifetime of waxing, women can save $20,000 by receiving laser hair removal on the areas of the body they usually wax.

“As people are more time crunched than ever, laser hair removal has evolved into a lifestyle decision for our clients,” said American Laser Centers Corporate Medical Director Dr. David Turok.  “Like Lasik surgery for contact and glasses wearers, laser hair removal is a decision to free yourself from one of the most mundane processes in your life — hair removal.  When performed by American Laser Centers trained professionals, laser hair removal is safe, effective and painless.”

In addition, laser hair removal is a procedure that will help conserve water.  Fifty-two percent of women surveyed reported shaving with the water running the entire time.  Women surveyed reported an average shaving time of 10.9 minutes and an average of shaving 12 times per month.  With the average shower using five gallons of water per minute, this means the average woman will use 7,848 gallons each year and a total of 420,652 gallons of water shaving throughout their lifetime, nearly enough water to fill an Olympic-size swimming pool.  Only 2 percent of women shavers do not use water when shaving.

American Laser Centers offers laser hair removal services in most major cities including New York, Los Angeles, Chicago, Phoenix and San Francisco. For more information about laser hair removal and to find an American Laser Centers clinic near you, visit www.americanlaser.com.  American Laser Centers will conduct approximately two million treatments each year at its more than 220 locations across the country.

Survey Methodology

The American Laser Centers hair removal survey was performed using Zoomerang to recruit a random sample of respondents for an online survey, 540 females between the ages of 18-65 were asked approximately 30 questions about their preferred hair removal approach, attitudes toward it, time invested in it and the cost to perform it.

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